The Better World Shopper web site is a good effort and has admirably clear rankings. Small companies are given more weight. Comment: The author expects the reader to have full confidence in his rankings. But how is the reader to know, for example, the relative weighting of environmental and social factors? Transparency is required for rankings just as we expect transparency from companies. For more detail, see Coop America and Corporate Critic links on the CSRNYC home page.